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	<title>Loaded Couch Potatoes &#187; Quentin Tarantino</title>
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		<title>Box Office Review: September 18-20, 2009</title>
		<link>http://www.loadedcouchpotatoes.com/2009/09/21/box-office-review-september-18-20-2009/</link>
		<comments>http://www.loadedcouchpotatoes.com/2009/09/21/box-office-review-september-18-20-2009/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 19:10:01 +0000</pubDate>
		<dc:creator>Honk Mahfah</dc:creator>
				<category><![CDATA[Box-Office Review]]></category>
		<category><![CDATA[Movies]]></category>
		<category><![CDATA[Aaron Eckhart]]></category>
		<category><![CDATA[Amanda Seyfried]]></category>
		<category><![CDATA[Diablo Cody]]></category>
		<category><![CDATA[Inglourious Basterds]]></category>
		<category><![CDATA[Jennifer Aniston]]></category>
		<category><![CDATA[Matt Damon]]></category>
		<category><![CDATA[Megan Fox]]></category>
		<category><![CDATA[Quentin Tarantino]]></category>
		<category><![CDATA[The Informant]]></category>
		<category><![CDATA[Tyler Perry]]></category>

		<guid isPermaLink="false">http://www.loadedcouchpotatoes.com/?p=3014</guid>
		<description><![CDATA[Writing this column is gonna be as fun as gargling with onion soda, but my box-office-fu is strong and it will see me through. It can&#8217;t help you get through reading it, though; that&#8217;s on you. (1)  Cloudy With a Chance of Meatballs  ($30.1 million, $9651 per screen):  Not too shabby an opening for a [...]]]></description>
			<content:encoded><![CDATA[<p>Writing this column is gonna be as fun as gargling with onion soda, but my box-office-fu is strong and it will see me through.</p>
<p>It can&#8217;t help you get through reading it, though; that&#8217;s on you.</p>
<p><span id="more-3014"></span>(1)  <em>Cloudy With a Chance of Meatballs  </em>($30.1 million, $9651 per screen):  Not too shabby an opening for a kiddie show opening during the first couple of months of the new school year.  It&#8217;s got a cute, visually appealing concept, and the movie got decent reviews, so it&#8217;ll probably play reasonably well over the next few weeks.  This is the kind of movie that keeps theatres afloat during the lean months of September.</p>
<p>(2)  <em>The Informant!  </em>($10.5 million, $4210 per screen):  Let&#8217;s just say it right out in the open: the studio kinda just dumped this into theatres.  Opening a movie for adults this early on in the football season is a bit like committing box-office suicide, and this tepid opening reflects that.  Add in the fact that a decent number of <span style="text-decoration: line-through;">the rubes who bought tickets</span> attendees probably expected to see something more along the lines <em>The Bourne Informant</em> and I would guess Matt Damon is going to have to rely on <em>Invictus </em>to bring him all of his true &#8217;09 glory.  Too bad; I hear this is a pretty great movie.</p>
<p>(3)  <em>I Can Do Bad All By Myself  </em>($10 million, $4461 per screen, $37.9 million total):  As is typically the case with Tyler Perry movies, this one nosedove in its second weekend, dropping 57%.  That&#8217;s still a good total for a low-budget film, though, and the descent will level off from here, resulting in a total in the $50-60 million range.  Trust me, nobody will be less inclined to bankroll a Tyler Perry movie because of this one.</p>
<p>That won&#8217;t be true for the next few names discussed.</p>
<p>(4)  <em>Love Happens  </em>($8.4 million, $4455 per screen):  An exceptionally weak debut for Jennifer Aniston&#8217;s new chick flick, especially considering how well her last couple of films (<em>Marley &amp; Me </em>and <em>He&#8217;s Just Not That Into You</em>) performed.  Folks, these are the facts: nobody goes to see a movie because of Jennifer Aniston.  She may not keep people away, either, not if the concept is good (see previous two films); but if there&#8217;s not much of a hook, then you can expect a dud.  Here&#8217;s another fact: Aaron Eckhart ain&#8217;t much of a hook.</p>
<p>You can damn well bet that those two actors&#8217; agents are having a shitty week already.</p>
<p>However, not as shitty as the agent for&#8230;</p>
<p>(5)  <em>Jennifer&#8217;s Body  </em>($6.8 million, $2517 per screen):  &#8230;Megan Fox.  For the past half-a-year or so, Fox has been all over magazine covers, all over the internet, all over television; omnipresent wouldn&#8217;t be the right word, but it&#8217;d be close.  In short, the industry has been doing its damnedest to turn Fox into Angelina Jolie 2.0, and for a while there, it looked like they were making some excellent progress.</p>
<p>Screech, crash, bang, boom.  Looks like that progress has been halted.</p>
<p>This is a terrible performance for a movie as relentlessly promoted as this one was.  (The per-screen average is particularly awful.)  And since Megan Fox was nearly the sole focus of that promotion, it really can&#8217;t be seen any other way than as a referendum on the actress herself.  It may not kill her career, but it&#8217;s certainly going to wound it.</p>
<p>Emerging marginally less scathed: screenwriter Diablo Cody.  The movie got decent reviews, and at least a few of those reviews suggested that the marketing campaign would have been better served focusing on Cody&#8217;s dialogue.  Also, this fail is balanced out by a big weekend win for Cody: her Showtime series <em>The United States of Tara </em>picked up a big Emmy nod this weekend for it sstar, Toni Collette.</p>
<p>Also emerging totally unscathed: the adorable Amanda Seyfried, who got mostly great reviews for her role in <em>Jennifer&#8217;s Body</em>.  Her star power lives to be tested another day.</p>
<p>(6)  <em>9  </em>($5.4 million, $2650 per screen, $22.7 million total):  An uninspired second weekend.  This one is fading into cult obscurity pretty quickly.</p>
<p>(7)  <em>Inglourious Basterds  </em>($3.6 million, $1430 per screen, $109.9 million total):  In terms of pure dollars, this one is now Quentin Tarantino&#8217;s most successful film to date.  That&#8217;s a big win for everybody involved.  It&#8217;ll be interesting to see how the movie fares come awards season.</p>
<p>(8)  <em>All About Steve  </em>($3.4 million, $1575 per screen, $26.6 million total):  Giving back almost all of those points she earned with <em>The Proposal </em>this summer, this one is a big black eye for Sandra Bullock.</p>
<p>(9)  <em>Sorority Row  </em>($2.4 million, $961 per screen, $8.8 million):  $961 per screen!  That&#8217;s terrible.  Between this and <em>Jennifer&#8217;s Body</em>, it&#8217;s been a rock-bottom couple of weekends for horror films.  If not for the final flick in the top 10, people would be talking about how horror is dead &#8230; again.</p>
<p>(10)  <em>The Final Destination  </em>($2.3 million, $1316 per screen, $62 million total):  The flick took a big 57% hit this weekend, no doubt due to the opening of <em>Cloudy With a Chance of Meatballs </em>on 3D screens.  The scrapping over 3D screens can be fairly rough, and if more theatres don&#8217;t start adding more compatible screens soon, the format is going to have a hard time ever truly becoming anything more than a gimmick.</p>
<p>Next week brings Bruce Willis&#8217;s <em>Surrogates</em>, which looks okay and might actually succeed in tearing a few dudes away from the football for a couple of hours.  I&#8217;m going to guess that it opens at about $27 million.</p>
<p>Also on the dockets: <em>Astro Boy </em>on Wednesday (nobody cares), <em>Fame </em>(nobody cares), and <em>Pandorum </em>(nobody cares).</p>
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